Purpose-Driven Website Design and Development
Built to scale, connect, and bring your brand to life.
We specialize in audience-centered website design and full-scale development with a focus on accessible, branded, and user-first digital experiences.
Complex e-commerce marketplaces that capture sales. Mission-driven sites that put values into practice. Immersive, one-page digital calling cards that introduce your startup to the market…Sites as purposeful as the brands behind them.
What We Build: Accessible, Branded, Intentional Websites
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Squarespace Websites
Intuitive, scalable, fully custom and beautifully branded Squarespace sites, with all the benefits of easy-to-use backend CMS. -
Shopify E-commerce:
The seamless power of Shopify, paired with a custom build that showcases your products and reflects your brand’s unique visual and verbal personality. -
Wordpress Websites:
User-friendly, custom branded, template-based designs make it easy to grow your content, connect with your community, and build engagement.
Our team specializes in Website Strategy & UX/UI Design:
From sitemaps to wireframes, to fully visualized site hierarchy, we strategize for audience engagement, ease-of-use, impact, and conversion before prototyping even begins.
Website Development:
Sites built with design-sensitivity and clean code to ensure future site longevity and low-to-no technical debt for our clients.
Responsive Website Design:
Holistic interactive design thinking that considers user experience across screen sizes and devices.
Accessibility & ADA Compliance:
Every site we build is WCAG 2.1-aligned, with inclusive design standards baked in.
SEO Optimization:
Basic technical, structural, and content SEO.
We Design Websites For:
Nonprofit and community organizations
Women’s health and reproductive care
Architecture and design firms
Purpose-driven startups
Arts and cultural organizations
Founders and solo entrepreneurs
County districts and local government
B2B and B2C service and product brands
“The Beauty Shop helped transform a complex data-driven project into an intuitive, user-friendly tool that will have a lasting impact on youth mental health. We couldn’t have done it without them.”
— Hannah Kemp, Vice President, Surgo Health
Our Website Design and Development Process
Strong website design starts with a solid brand identity. See how we build the visual foundations that lead to successful websites
Discovery & Strategy—
audience research, project goals, sitemap
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UX/UI Design—
wireframes, static comps design, and prototypes
02
Development—
Desktop and responsive builds, integrations, motion, and interactive features
03
Quality Assurance Testing—
testing for optimal functionality: accessibility, links, integrations, load speed, resolution quality, etc.
04
Training & Launch—
handoff with tools, documentation, and recorded tutorials
05
Ongoing Support (optional)—
site maintenance and troubleshooting support
06
Websites We’ve Built
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Rustic Pours
A Shopify e-commerce website for a globally-inspired lifestyle brand and retailer.
Consumer Brands / Ecommerce / Shopify
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Dr. Bronner’s Purpose Pledge
A fully custom and automated Squarespace website for a next-generation business sustainability certification.
Sustainability, Environment, Food & Beverage, Wellness / Interactive Data / Accessibility / Squarespace
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Special Projects
A messaging-first Squarespace website for a fast-moving, go-to-market consultant.
Marketing Consultants / Women-owned / Squarespace
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Blossom
An immersive Squarespace portfolio website for a Portland-based landscape design firm.
Landscape Design / Squarespace
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Natural Resonance
A beautifully-branded Squarespace website for an international, digital art festival.
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Groundwork Consulting
A Squarespace website for a Portland-based nonprofit development consultant.
Fundraising & Development, Nonprofit / Women-owned / Squarespace
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Youth Mental Health Tracker
An interactive mental health and well-being data platform, built on Squarespace.
Science, Healthcare / Accessibility / Interactive Data / Squarespace
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Jessica Helgerson Interior Design
A design-forward Squarespace website portfolio for an award-winning Portland-based interior design firm.
Interior Design, Architecture / Women-owned / Squarespace
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Scott Edwards Architecture
A values-led Squarespace website and digital portfolio for an award-winning, Portland-based architecture firm.
Architecture, Interior Design / Accessibility / Squarespace
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Weston Table
A Shopify e-commerce platform for a globally-inspired lifestyle brand and retailer.
Lifestyle / Women-owned / Ecommerce / Shopify
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Cette
A custom Shopify e-commerce website for a design-forward custom gifting brand.
Retail, Gifting / Women-owned / E-commerce / Shopify
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Andrea Nakayama
An illustrative, informational Squarespace website for a thought leader in functional nutrition and wellness.
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Hacienda CDC
A community-first, bilingual Squarespace website for a Latino-led Portland organization.
Urban Development, Nonprofit / Accessibility / Squarespace
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Cedarwood Waldorf School
An artful, all-ages Squarespace website for a beloved Portland Waldorf school.
Education / Squarespace
Values-led website design from a certified team.
Certifications
We're proud to be a 100% women-owned and -operated B Corporation, Emerging Small Business (ESB), and Women Business Enterprise (WBE) certified by the Oregon Certification Office for Business Inclusion and Diversity (Certification No. 14201).
Accessibility
From screen-reader compatibility to color legibility, every brand and website we create meets accessibility compliance requirements while also prioritizing beautiful typography, user experience, and design. We work with our clients to carefully consider photography and language that is appropriate and respectful to their specific audiences. At each step, our goal is to ensure that all visitors feel welcome and equitably served.
Let’s build a website for your unique purpose.
Whether you're launching a new startup or service, updating your organization’s website, or refreshing a brand experience, we’re here to help.