Logo Design
A logo is more than a mark. It’s the distilled symbol of your brand’s identity. At The Beauty Shop, we create logos that balance clarity, flexibility, and meaning. Each logo is designed to work seamlessly across platforms while reflecting the story and values behind your brand. Whether it’s the first expression of a new venture or a refresh for an established organization, we ensure your logo feels timeless, adaptable, and unmistakably yours.
Selected Logo Design Projects
Logo Design FAQ
Q: What makes a great logo?
A: A great logo is simple, memorable, and meaningful. It should work in both large and small applications, reflect your positioning, and leave room for your brand to grow.
Q: How do you approach logo design?
A: Our process begins with brand strategy and brand positioning. By clarifying your purpose and audience first, we create a logo that is both visually compelling and strategically aligned.
Q: What’s included in a logo package?
A: Every logo package includes primary and secondary versions of your logo, a color palette, typography recommendations, and a social icon suite. For larger projects, we also provide brand guidelines to ensure consistency across all applications.
Q: How long does it take to design a logo?
A: Depending on scope, logo design projects typically take 4–6 weeks. This includes discovery, concept exploration, refinements, and delivery of final assets.
Q: Can you update or refine an existing logo?
A: Yes. We often work with organizations to evolve an existing logo rather than starting from scratch. This approach respects brand recognition while addressing functionality, clarity, and modern design standards.
Q: What formats will we receive?
A: You’ll receive your logo in multiple file types for print and digital use, including vector formats (.ai, .eps, .svg) and web-ready files (.png, .jpg, .pdf).
Our strategy for the SEA brand focused on defining and celebrating their differentiators, and clarifying their driving ethos, “People First, Design Forward.”