Meaningful Brands

Brilliant brands start with intention. Our process blends strategy, creativity, and human understanding. Shaped by context and nuance, and designed so every element works in harmony, our brands are built to be experienced, not just seen. Metaphor and layers of meaning create depth to form brand worlds: multifaceted, dimensional, and alive in every setting.

“From the very first concept, we were thrilled and delighted. This was exactly what we needed to take our products to the next level.”

— Chelsea Bloodworth, Owner, Rustic Pours

A few of our brilliant, meaningful brands:

Case Studies Landing
Houndstooth
Houndstooth

A magazine covering all the pup-friendliest spots to shop, eat, play, and stay. A project conceived, designed, and built by The Beauty Shop, for the dog people of PDX.

Port of Portland
Port of Portland

Port of Portland’s new brand centers on confluence: the coming together of two rivers and many people, working together toward a vision of shared prosperity.

CETTE
CETTE

With curated gift sets and personalized custom gifting, CETTE’s mission is to spark connection and turn daily life into an act of art, full of beauty and delight.

Sellwood Community House
Sellwood Community House

A brand system designed to celebrate the coming together of diverse ages, identities, and interests to learn, play, gather, and connect—all under one roof.

The Community for Positive Aging
The Community for Positive Aging

A brand that celebrates the ways we intersect and connect, with a focus on the people at the center of it all—where the true magic of community happens.

Amherst Oyster Bar
Amherst Oyster Bar

Our brand for Amherst Oyster Bar welcomes guests to dine by honoring classic East Coast seafood and celebrating the lore of the oyster with fresh new energy.

Weston Table
Weston Table

Since 2014, we’ve worked with Weston Table to define every expression of their brand, and build their Shopify Plus marketplace of over ten thousand products.

Scott Edwards Architecture
Scott Edwards Architecture

Our strategy for the SEA brand focused on defining and celebrating their differentiators, and clarifying their driving ethos, “People First, Design Forward.”

School Night
School Night

Inspired by the idea of the weeknight as a daring time to sneak out and have a good time, our brand concept grants permission to have fun on a School Night.

Cryomate
Cryomate

Bringing leading-edge technology and unmatched compassion to donor sperm services with a cryobank brand that speaks to science and humanity in equal measure.

Arrobas
Arrobas

With a vision of connection for all, our brand for Arrobas signals the coming together of different elements—resources, people, communities, and more.