Founded in 2012, The Beauty Shop is a small, independently-owned creative agency. We’re proud to be a Certified B Corp, and a Women Business Enterprise (WBE) certified by the State of Oregon.

At The Beauty Shop, every client works directly with our leadership team. We believe great work comes from meaningful collaboration, and an unwavering commitment to excellence. From our very first meeting, we begin by listening deeply, gathering insights, and understanding your goals.

Four women smiling and posing in an office setting. Two are sitting on a table, two standing, with a chalkboard wall in the background filled with writing. There's a plant to the side and a colorful artwork on the wall.

Our Leadership Team (L—R)

Liz Gill Neilson

Creative & Interactive Director

Liz’s creative magic lives in the sweet spot between refined intuition and practical mastery. She transforms strategy into visual identities and online experiences that feel as natural as they are intentional, built to scale.

TBS team member of 12 years

Kristin Howe

Brand Strategy Director

Kristin helps clients uncover what matters most and articulate it with precision. She has a gift for helping founders see their brand more clearly and crafting strategies that feel both true and powerful.

TBS team member of 9 years

Denise Hernandez

Associate Creative Director

Denise designs for accessibility and impact. With a keen mastery of color and typography, she’s known for her impeccable instincts and for creating visual systems so beautiful, you wish you could eat them.

TBS team member of 7 years

Jen Thomas

Chief Creative Officer

Jen brings clarity to the creative process, turning ideas and instincts into strategic direction. She helps our team see the big picture, articulate what matters most, and build brands with meaning.

TBS team member of 12 years


 

Our commitment to local community runs deep. More than 87% of our clients are women-owned businesses or purpose-driven organizations, and over half are based in the Pacific Northwest. We’re proud to support local nonprofits through yearly pro-bono projects.

“We loved how non-hierarchical the process was. Regardless of roles or titles in the agency, everyone was approachable, and we always felt like our input was valued. We felt respected.”

Amber Kern-Johnson, Executive Director,
The Community For Positive Aging