Industry: Education
Cedarwood:
Quintessentially Waldorf, unmistakably evolved
Grounded in the Waldorf philosophy and inspired by the natural world, our brand reintroduces Cedarwood’s story by using classic Waldorf elements in updated ways that reinforce its innovative approach.
Cedarwood School brings Waldorf education to life and strives to instill a love of learning. They approached us to help evolve their existing brand into one that better represented who they had become. Our team worked to translate their values and provide the school’s human-centered philosophy with a modern, accessible digital framework.
Services
Brand Positioning
Brand Identity
Messaging
Interactive Design
Marketing Materials
Creative Campaign
We worked with the Cedarwood marketing team to create a brand that reflects the school’s roots in Anthroposophy as well as its innovative approach. Our brand messaging focused on clarity of purpose to express their progressive values and pedagogical methods, while holistically embodying the intellectual, creative, and practical focuses of traditional Anthroposophy.
Cedarwood Waldorf’s website serves as a highly functional tool and resource for current and prospective students, parents, staff, and community neighbors. From admissions to classroom highlights, every page was crafted to communicate Cedarwood’s philosophy through both language and design.
Together, the new brand and website communicate an identity that’s recognizably Waldorf and unmistakably evolved—reflecting the school’s commitment to fostering curiosity and confidence while helping Cedarwood shine as a cornerstone of Portland’s independent school community.
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