Nonprofit Branding, Website Design & Creative Services
We believe that people who can see a better future are the ones who make it.
The Beauty Shop is a woman-owned marketing agency that collaborates with organizations, foundations, schools, cities, public agencies, and community nonprofits on brand strategy, visual identity, messaging, accessible website design and development, campaigns, and ongoing creative support.
We help organizations explain their work, reach the people they serve, and create thoughtful experiences that invite people to participate, contribute, and engage.
Nonprofits receive 25% off our standard rates.
Click to book a Free 30-Minute Consultation.
Nonprofits receive 25% off our standard rates. Click to book a Free 30-Minute Consultation.
Creative Services for Nonprofits
Some organizations come to us for a complete brand or website. Others need a campaign, annual report, presentation system, or an experienced creative team they can call on throughout the year. We work with you to create a plan for what your organization actually needs.
Brand Strategy and Positioning
We help organizations express their value and make thoughtful decisions their brand.
Naming, Messaging, and Copywriting
From naming and messaging to website copy, we develop language that makes complex work easier to understand and engage with.
Visual Identity and Brand Systems
We create distinctive, flexible visual systems that work across channels, and give internal teams practical tools for using your brand consistently.
Accessible Website Design and Development
We design and build accessible, intuitive websites that communicate your impact, support your audiences, and are easy for your team to manage.
Campaigns, Fundraising, and Outreach
We develop campaign concepts and materials that help organizations build awareness, connect with communities, and inspire people to give.
Annual Reports, Presentations, and Graphic Design
We turn complex information into engaging materials for boards, funders, partners, staff, and the communities you serve.
Fractional and Ongoing Creative Support
Dependable, senior-level creative support for organizations that need ongoing strategy and design without adding a full in-house team.
We make decisions with you, not for you.
Many nonprofit projects involve leadership teams, boards, program staff, funders, community partners, and the people directly affected by the work. We understand how much responsibility can sit behind a seemingly simple brand, website, or campaign decision.
Our process makes room for multiple perspectives and guides complex feedback into decisions your organization can stand behind.
Our clients work directly with our founding partners and the senior creative team leading your project. We stay closely involved from the first conversation through final delivery, and we are always candid about what we recommend, what a project needs, and where your budget will have the greatest impact.
Experience Across Nonprofit and Public Sectors
Arts, education, and community programs
Women’s health and reproductive care
Architecture and design firms
Housing and community development
Food access and social services
Equity, accessibility, and civil rights
Cities, agencies, and municipal government
Elder care services and programs
“Our brand now reflects our identity in a way that resonates with both our team and the community we serve. Their work not only elevated our brand but also strengthened how we communicate our mission.”
— Amber Kern-Johnson, Executive Director,
The Community For Positive Aging
Values-led website design from a certified women-owned and -operated team.
Certifications
We're proud to be a 100% women-owned and -operated B Corporation, Emerging Small Business (ESB), and Women Business Enterprise (WBE) certified by the Oregon Certification Office for Business Inclusion and Diversity (Certification No. 14201).
Accessibility
From screen-reader compatibility to color legibility, every brand and website we create meets accessibility compliance requirements while also prioritizing beautiful typography, user experience, and design. We work with our clients to carefully consider photography and language that is appropriate and respectful to their specific audiences. At each step, our goal is to ensure that all visitors feel welcome and equitably served.
Frequently asked questions
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The Beauty Shop provides brand strategy, naming, messaging, visual identity, graphic design, accessible website design and development, campaigns, annual reports, presentations, and ongoing creative support. We can lead a complete engagement or step in for a one-time project.
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Nonprofit organizations receive 25% off our standard rates. The discount will be reflected in your project estimate or proposal.
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Yes. Accessibility is considered throughout our website strategy, content, design, and development process. We design websites to meet WCAG 2.1 AA standards and account for usability across devices, audiences, and abilities.
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Yes. Many of our projects include executive teams, boards, program staff, funders, community partners, or public review. We establish a process for gathering and consolidating feedback so the right people are included and decisions continue moving forward.
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Yes. Not every organization needs a complete rebrand. We can strengthen an existing visual system, create new campaign or website materials, or develop templates and guidelines that make the brand easier for your team to use.
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Absolutely! The Beauty Shop is based in Portland, Oregon, and works remotely with nonprofit organizations throughout the country.
Ready to get started? Book a free 30-minute consultation to tell us about your organization, your project, and what you are hoping to accomplish. We will ask a few questions, share some initial thoughts, and let you know whether we seem like the right fit.
In collaboration with Dr. Bronner's and One Step Closer, our team expanded the Purpose Pledge brand to design and launch a new initiative focused on sustainable, community-centered practices.