Signage Systems
Signage systems turn brand expression into experience. At The Beauty Shop, we design wayfinding and environmental graphics that guide, inform, and inspire, extending your visual identity into the spaces where people connect with your work. Every system we create is grounded in brand guidelines and visual identity, ensuring clarity, consistency, and accessibility across all environments.
Selected Signage Projects
Signage Systems FAQ
Q: What is a signage system?
A: A signage system is a coordinated collection of signs, maps, and graphics that guide people through a space. It can include directional, informational, and interpretive elements—all designed to reflect your brand identity and values.
Q: Why are signage systems important?
A: Effective signage improves accessibility, reinforces brand consistency, and enhances the experience of your environment. It helps visitors feel informed and connected.
Q: How do you approach signage design?
A: We start with discovery—understanding your audience, site, and goals. From there, we develop a visual system aligned with your brand guidelines and graphic standards, ensuring clarity and cohesion across every sign.
Q: What’s included in a signage system project?
A: Deliverables often include design schematics, typographic and color specifications, iconography, and production-ready artwork. We can also coordinate fabrication and vendor collaboration as needed.
Q: Do you consider accessibility in signage design?
A: Always. We follow ADA and WCAG standards for contrast, legibility, and placement to ensure your signage works for all audiences. Learn more about our approach to accessibility.
Q: Can signage systems be part of a rebrand or facility update?
A: Yes. Many signage projects are developed alongside brand identity or campaign work to ensure seamless integration across spaces and materials.