Insights & FAQs
Practical answers and thoughtful guidance on brand strategy, naming, design, and digital experiences.
This collection brings together answers to the questions we hear most at The Beauty Shop, along with insights into how we approach brand strategy, naming, design, and digital work. Think of it as a guide to our process and perspective, created to help you understand what to expect and how we can work together.
Website Accessibility
Accessibility is essential to good design. We create websites that are inclusive, compliant, and beautiful, ensuring your digital presence works for everyone who visits.
Squarespace Development
We’ve specialized in Squarespace websites for over a decade. At The Beauty Shop, we create sites that are accessible, beautiful, and easy to manage.
Website Development
Website development turns design into experience. The Beauty Shop builds accessible, responsive sites that perform beautifully and are easy for your team to manage.
Content Strategy
Content strategy connects your story to your audience. We help organizations plan, structure, and manage content with purpose, creating clarity, alignment, and long-term sustainability.
Messaging & Copywriting
Messaging gives voice to your brand. We create frameworks and copywriting that clarify your value, align your team, and connect with your audience.