Industry: Health & Wellness, Women’s Health


Andrea Nakayama:
Where Science Meets Your Story

We collaborated with Andrea Nakayama to create a brand that bridges science, empathy, and empowerment

Smiling woman with long curly hair sits by a welcome message on the colorful Andrea Nakayama Website for functional medicine and nutrition.

As a thought leader in functional medicine, Andrea’s mission extends beyond education, it’s about giving practitioners and clients the tools to understand the body’s story. Our goal was to translate that depth of expertise into a visual and digital identity a brand and website that would speak to a broad public audience and serve as a hub for her work.

White, wavy lines form abstract shapes on black, evoking topographic maps or mushroom gills

Our work began with strategy: distilling the core of Andrea’s brand into language and design that reflect both credibility and compassion. The identity system centers on photography, illustration, and colors that highlight vitality and the relationships between people, systems, and ideas that define Andrea’s approach.

Three colorful panels with text about self-health, Andrea Nakayama, and functional nutrition, each with a Learn More button.

Services

Brand Positioning
Visual Brand Identity System
Website Design and Development
Social Media Visual Strategy

Text logo reads Andrea Nakayama Functional Nutrition in dark pink on a black background.

We expanded the brand across digital and print, including visual systems for Andrea’s personal platform. Each brand aspect is designed to feel connected yet distinct.

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intellectual yet personable type and a warm-to-cool color palette representing sensations and emotions.
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A website page discusses how a Nobel Prize winners work in economics influences self-health care, with a tree and circle artwork.

The resulting brand system creates alignment across channels and supports Andrea’s influence as an educator, practitioner, and leader in functional medicine.

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