The Beauty Shop x Social Justice = Visible
On November 9th, 2016 we changed our homepage to display the message below, and made an Instagram post with the caption: “Our new homepage. As designers we have a responsibility to use our skills to help those that will need representation the most in the coming four years. Contact us if you’d like to help. Pass it on.”
In response, almost 300 designers contacted us to help. The Beauty Shop was inspired to create Visible as a way to connect these designers and creatives with organizations. Visible members take the Visible pledge: a commitment to complete one pro-bono project (of any size) per year over the next four years.
Visible is a nonprofit organization dedicated to protecting and amplifing the voices of diversity by providing creative work free of charge.
WE EMPOWER UNDERREPRESENTED GROUPS AND CAUSES NATIONWIDE BY INCREASING THEIR VISIBILITY AND IMPACT.
As founding members, we stand ready to fight for the rights and freedoms currently being threatened in our nation. We believe that creatives have a responsibility to use our skills to empower those in need of representation. Our studio has pledged to work with at least one pro-bono client each quarter for the next four years.
Visit the Visible website to learn more.